Idiso | Distribución hotelera | Motor de reservas | Marketing para hoteles

Global Distribution for hotels

Email marketing strategy | Hotel Electronic Marketing

News Idiso

Paradores de Turismo improves their booking management thanks to Idiso

Paradores ensures that it will be able to manage its room inventory efficiently in a global setting with incessant technological changes.
01/12/2015 See new

Luis del Olmo, Idiso President, talks about global distribution

Technology has become the key element for hotel distribution, destinations and tourist products
01/08/2015 See new
See more news
e mail marketing electronic hotel

e-mail Marketing

Hotel strategy e-mail marketing

Direct Communication, Economic and Efficient

It's easier to talk to someone who already knows you rather than talk to a stranger. This occurs day to day and the same happens in marketing. That is why the strategies of hotel email marketing are highly effective.

InnWise by Idiso develops e-mail marketing strategies for hotels and electronic marketing.

Phase 1: Design of creativity
Our marketing and development departments design all the e-mailing creativity, be it a promotion or a press release in order to attract visitors to your website and generate reports on promotions and hotel reservations.

Phase 2: Segmentation database
We manage the database so you achieve a high efficiency, adapting creativity to each profile so as to enhance the communication results

Phase 3: Communication Delivery
We have the latest technology to deliver efficiently. Our system allows monitoring of the objectives achieved in each of the deliveries, database segmentation and receiving of your e-mails direct

Phase 4: Result Reporting
Every delivery sent is accompanied by a detailed report stating the delivery number, impacts received, the most clicked areas, etc.. so that we can optimize the information for each delivery sent.

Phase 5: Analysis

From the data in the report, we analyze the results and produce a result report. The most visited sections, design aspects that favored the click, interesting promotions, etc…

Phase 1: Design creativity

Our marketing and design departments will develop all the e-mail creativity, whether for promotions or press releases, in order to attract visitors to your website, inform about promotions and generate hotel reservations. n order to attract more visi

Phase 2: Database segmentation

We manage the database so that you get the greatest number of hits and adapt the creativity to each profile in order to strengthen the results of the communication

Phase 3: Sending the information

We have the latest technology to effectively send information. Our system makes it possible to follow up on the objectives reached in each shipment, segment the database and make your e-mails arrive directly.

Phase 4: Results reporting

Each shipment is accompanied by a detailed report containing the number of messages sent, the hits received, the most clicked-on areas, etc., so we can optimize the information in each shipment.

Phase 5: Analysis

Based on the data in the report, the results are analyzed and a report is drafted with the results obtained. The most visited sections, the greatest points, design elements that encourage clicking, the most interesting promotions, etc.