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Idiso and Innwise at FITUR 2013



Idiso and Innwise at FITUR 2013

Madrid, February 5th, 2013. For the second consecutive edition of the International Tourism Convention in Madrid (Fitur, la Feria Internacional de Turismo), Idiso was present as an exhibitor at FITUR.

Approximately 120.000 tourism professionals from more than one hundred countries were in attendance at Fitur, which ended last Sunday at Ifema, Madrid. This number signifies a 1.3% increase in attendance, according to the provisional data disclosed by the trade show.

Fitur 2013 took place within the context of the unfavorable economic situation we are suffering. None-the-less, the number of professionals in attendance was a positive sign, given that 2013 was the third consecutive year that the attendance of industry professionals has increased. In 2011, attendance rose by 3.1% and in 2012 it increased by 1.9%.

In this edition, the big news was that we shared our stand with Innwise, our department specialized in hotel e-marketing and Revenue Management. In addition, we presented idiso checker, a service allowing hoteliers to compare pricing with their competitors as well as to detect price disparities among various channels.

The joint image of Idiso and Innwise, both online hotel distribution specialists, confirmed the bet we have made, strengthening our brand differentiation of Idiso as hotel technology experts and Innwise as experts in Marketing and Revenue Management.

Together, the excellence of both companies strengthens the diverse range of products and services we offer our clients and make us the perfect partner to assist hotels in the promotion of their direct sales channel.

The convention was really a big success for us, thanks to the fact that all three days were filled with client meetings. Once again this year, the convention not only allowed us to maintain contact with our current clients but also to generate even more cross-selling and new leads.

Contact Center Awards:

  • CRC Oro 2008
  • CRC Oro 2009
  • CRC Oro 2010
  • CRC 2011 Prize
  • W3 Silver Winner Award


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