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Idiso and Innwise: a rapid expansion in the Chinese market



Idiso and Innwise: a rapid expansion in the Chinese market

After signing three new contracts, Innwise and Idiso have strengthened their presence in China. Their new customers being the New Beacon International Hotel and the Grand Trustel Purple Mountain Hotel, both in Shanghai, along with the Luijang Hotel, located in Xiamen near the coast. The services and products contracted by the first two establishments are Idiso gds and Idiso booking engine and for the third Innwise website design.

Idiso has signed new contracts in China strengthening its presence in the country. The New Beacon International Hotel, located in Shanghai, was the second hotel in the country to contract Idiso services, in this case, Idiso gds. YTS New Beacon Hotel is an exclusive business hotel, located off the Highway F1 on the way to Shanghai. First class location, facilities and installations offering a unique experience and stay. The agreement includes Idiso gds connectivity.

Regarding the enormous gds market for hotels, this new agreement implies an expansion in overseas marketing. Furthermore, the gds distribution is increasing for corporate travel and 80% of gds bookings come from companies. For this reason, the manager of the New Beacon YTS Hotel considered it was necessary to integrate this service in order to increase their regular clientele.

"This new partnership could help to boost sales of our hotel through the global connection. These new services also reduce OTAs intermediaries, allowing sales to be more stable" stated the hotel.

During March, on signing the agreement with The Qube Pudong Hotel, Idiso marked a milestone opening their market in this country. Along with its recent contracts with the Grand Trustel Purple Mountain Hotel and the Luijang Hotel, they now have four agreements singed in the country in two months.

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